Branding
Branding
In this section you will find information products, including market research, covering branding isses in the global biotechnology, healthcare and pharmaceutical industries.Stay up-to-date with new products added to this category »
| Title | Publication Date | Price |
|---|---|---|
|
The Value of a Good Reputation in Pharma |
November 2009 | £475 |
|
Driving Successful Pharma Brands: Case Studies of Real Product Launches |
January 2009 | £5025 |
|
Public Relations Excellence: Using PR to Launch, Grow, and Extend Your Brands |
October 2008 | £5305 |
|
Pharmaceutical New Product Commercialization Preparing The Market for Success |
July 2008 | £3240 |
|
A Guidebook to Pharma Brand Optimization Lifecycle Management Strategy |
January 2008 | £3260 |
|
US Launch Phase IIIA, Phase IIIB and Launch Year Brand Commercialization |
December 2006 | £5025 |
|
Influencing Brand Preferences in the Flow Cytometry Market |
July 2006 | £3525 |
|
Marketing Mid-Tier Pharmaceutical Brands Winning Resources for near-Blockbusters |
May 2006 | £2150 |
|
Small & Specialty Drug Branding Tapping Niche Market Potential |
May 2006 | £2150 |
|
Maximizing Market Share Through Brand Differentiation |
May 2006 | £3850 |
|
Pharmaceutical Branding Strategies Thought leader perspectives on brand building, effective communication and future brand models |
January 2006 | £1495 |
