Summary
The long awaited second edition of "Principles and Practice of Pharmaceutical Medicine" provides an invaluable guide to all areas of drug development and medical aspects of marketing. The title has been extensively revised and expanded to include the latest regulatory and scientific developments. It includes new chapters such as: European Regulations; Ethics of Pharmaceutical Medicine; Licensing and Due Diligence; and Pharmacogenomics.
Encompassing the entire spectrum of pharmaceutical medicine, it is the most up-to-date international guide currently available. "This book was a joy to read and a joy to review. All pharmaceutical physicians should have a copy on their book shelves; all pharmaceutical companies should have copies in their libraries." - British Association of Pharmaceutical Physicians.
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