Vitamins And Dietary Supplements in Germany

Summary

Euromonitor International's Vitamins and Dietary Supplements in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2001-2006), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2011 illustrate how the market is set to change.

Product coverage: vitamins, dietary supplements, tonics and bottled nutritive drinks, child-specific vitamins and dietary supplements Data coverage: market sizes (historic and forecasts), company shares, brand shares

Why buy this report?

• Get a detailed picture of the vitamins and dietary supplements industry
• Pinpoint growth sectors and trends and identify factors driving change
• Understand the competitive environment, the market's major players and leading brands
• Use five-year forecasts to assess how the market is predicted to develop

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai and Vilnius and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

• Executive Summary
  • Stagnating Sales
  • Ageing Population Requires More Medical Care
  • Distribution System under Fire
  • Market Concentration Continues
• Key Trends and Developments
  • German Consumers: Older, but Working Longer and Playing Harder
  • German Consumers Ever More Health Aware
  • German Distribution System Shake up
  • Rx-to-Otc Switches
    • Market Concentration Continues
  • Market Indicators
  • Market Data
• Appendix
  • Otc Registration and Classification
  • Vitamins and Dietary Supplements Registration and Classification
  • Generics
  • Consumer Expenditure on Health Goods and Medical Services
• Definitions
• Sources
• Local Company Profile - Germany
  • Bayer Healthcare Ag - Otc Healthcare - Germany
    • Strategic Direction
    • Key Facts
    • Company Background
    • Production
    • Competitive Positioning
  • Beiersdorf Ag - Otc Healthcare - Germany
    • Strategic Direction
    • Key Facts
    • Company Background
    • Production
    • Competitive Positioning
  • Boehringer Ingelheim Pharma Gmbh & Co Kg - Otc Healthcare - Germany
    • Strategic Direction
    • Key Facts
    • Company Background
    • Production
    • Competitive Positioning
  • Johnson & Johnson Gmbh - Otc Healthcare - Germany
    • Strategic Direction
    • Key Facts
    • Company Background
    • Production
    • Competitive Positioning
  • Mcm Klosterfrau Vertriebsgesellschaft Mbh - Otc Healthcare - Germany
    • Strategic Direction
    • Key Facts
    • Company Background
    • Production
    • Competitive Positioning
  • Novartis Deutschland Gmbh - Otc Healthcare - Germany
    • Strategic Direction
    • Key Facts
    • Company Background
    • Production
    • Competitive Positioning
  • Ratiopharm Gmbh & Co - Otc Healthcare - Germany
    • Strategic Direction
    • Key Facts
    • Company Background
    • Production
    • Competitive Positioning
  • Stada Arzneimittel Ag - Otc Healthcare - Germany
    • Strategic Direction
    • Key Facts
    • Company Background
    • Production
    • Competitive Positioning
    • Vitamins and Dietary Supplements in Germany
    • Headlines
    • Trends
    • Competitive Landscape
    • Prospects
    • Sector Data
• List of Summaries
  • Summary 1 Research Sources
  • Summary 2 Bayer Healthcare Ag: Key Facts
  • Summary 3 Bayer Healthcare Ag: Operational Indicators (Global)
  • Summary 4 Bayer Healthcare Ag: Competitive Position 2007
  • Summary 5 Beiersdorf Ag: Key Facts
  • Summary 6 Beiersdorf Ag: Operational Indicators (Global)
  • Summary 7 Beiersdorf Ag: Competitive Position 2007
  • Summary 8 Boehringer Ingelheim Pharma Gmbh & Co Kg: Key Facts
  • Summary 9 Boehringer Ingelheim Pharma Gmbh & Co Kg: Operational Indicators (Global)
  • Summary 10 Boehringer Ingelheim Pharma Gmbh & Co Kg: Competitive Position 2007
  • Summary 11 Johnson & Johnson Gmbh: Key Facts
  • Summary 12 Johnson & Johnson Gmbh: Operational Indicators (Global)
  • Summary 13 Johnson & Johnson Gmbh: Competitive Position 2007
  • Summary 14 Mcm Klosterfrau Vertriebsgesellschaft Mbh: Key Facts
  • Summary 15 Mcm Klosterfrau Vertriebsgesellschaft Mbh: Competitive Position 2007
  • Summary 16 Novartis Deutschland Gmbh: Key Facts
  • Summary 17 Novartis Deutschland Gmbh: Operational Indicators (Global)
  • Summary 18 Novartis Consumer Health Gmbh: Competitive Position 2007
  • Summary 19 Ratiopharm Gmbh & Co: Key Facts
  • Summary 20 Ratiopharm Gmbh & Co: Operational Indicators (Global)
  • Summary 21 Ratiopharm Gmbh & Co: Competitive Position 2007
  • Summary 22 Stada Arzneimittel Ag: Key Facts
  • Summary 23 Stada Arzneimittel Ag: Operational Indicators (Global)
  • Summary 24 Stada Arzneimittel Ag: Competitive Position 2007
• List of Tables
  • Table 1 Consumer Expenditure on Health Goods and Medical Services 2002-2007
  • Table 2 Life Expectancy at Birth 2002-2007
  • Table 3 Sales of Otc Healthcare by Sector: Value 2002-2007
  • Table 4 Sales of Otc Healthcare by Sector: % Value Growth 2002-2007
  • Table 5 Otc Healthcare Company Shares by Value 2003-2007
  • Table 6 Otc Healthcare Brand Shares by Value 2004-2007
  • Table 7 Penetration of Private Label by Sector 2003-2007
  • Table 8 Sales of Otc Healthcare by Distribution Format: % Analysis 2002-2007
  • Table 9 Sales of Otc Healthcare by Sector and Distribution Format: % Analysis 2007
  • Table 10 Forecast Sales of Otc Healthcare by Sector: Value 2007-2012
  • Table 11 Forecast Sales of Otc Healthcare by Sector: % Value Growth 2007-2012
  • Table 12 Sales of Vitamins and Dietary Supplements by Subsector: Value 2002-2007
  • Table 13 Sales of Vitamins and Dietary Supplements by Subsector: % Value Growth 2002-2007
  • Table 14 Sales of Vitamins by Type: Value 2002-2007
  • Table 15 Sales of Vitamins by Type: % Value Growth 2002-2007
  • Table 16 Sales of Dietary Supplements by Type: Value 2002-2007
  • Table 17 Sales of Dietary Supplements by Type: % Value Growth 2002-2007
  • Table 18 Folic Acid V Other B Vitamins 2004-2007
  • Table 19 Dietary Supplements by Positioning 2006-2007
  • Table 20 Vitamins and Dietary Supplements Company Shares by Value 2003-2007
  • Table 21 Vitamins and Dietary Supplements Brand Shares by Value 2004-2007
  • Table 22 Vitamins Brand Shares by Value 2004-2007
  • Table 23 Dietary Supplements Brand Shares by Value 2004-2007
  • Table 24 Forecast Sales of Vitamins and Dietary Supplements by Subsector: Value 2007-2012
  • Table 25 Forecast Sales of Vitamins and Dietary Supplements by Subsector: % Value Growth 2007-2012