Vitamins And Dietary Supplements in Austria

Summary

Euromonitor International's Vitamins and Dietary Supplements in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change.

Product coverage: vitamins, dietary supplements, tonics and bottled nutritive drinks, child-specific vitamins and dietary supplements

Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?

• Get a detailed picture of the vitamins and dietary supplements industry;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor has a unique capability to develop reliable information resources to help drive informed strategic planning

Contents

• Vitamins and Dietary Supplements in Austria
• Euromonitor International
• April 2009
• Executive Summary
• Increase in Government Support for Generics
• Mild Winter in 2008 Has Had A Negative Impact on OTC Healthcare
• Pharmacies Still Dominate Retail Despite Lobbying for Opening Retail Channels
• Health & Wellness Trend Continues To Play An Important Role in OTC Market
• OTC Growth Factors in Austria Outweigh Recession Impact in 2008
• Ageing Population Has Positive Impact on OTC Sales
• Key Trends and Developments
• Health and Wellness Increasingly Widespread
• Innovation Aimed at Improving Ones Appearance
• Ageing Population Increases Demand for OTC Products
• Drugstores Increase Pressure for Market Liberalisation
• Healthcare System Under Financial Pressure
• Market Indicators
• Market Data
• $1OTC Registration and Classification
• Vitamins & Dietary Supplements Registration and Classification
• EU Legislation
• Self-medication and Preventative Medicine
• Generics
• Definitions
• Apomedica GmbH & Co Kg
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Kwizda F Joh GmbH
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Nycomed Austria GmbH
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Ratiopharm GmbH & Co
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Sanova Pharma Gesmbh
• Strategic Direction
• Key Facts
• Company Background
• Production
• Competitive Positioning
• Headlines
• Trends - Vitamins
• Trends - Dietary Supplements
• Competitive Landscape
• Prospects
• Sector Data
• Sector Data
• List of Summaries
  • Summary 1 Research Sources
  • Summary 2 Apomedica GmbH & Co KG: Key Facts
  • Summary 3 Apomedica GmbH & Co KG: Production Statistics 2007
  • Summary 4 Apomedica GmbH & Co KG: Competitive Position 2008
  • Summary 5 Kwizda F Joh GmbH: Key Facts
  • Summary 6 Kwizda F Joh GmbH: Operational Indicators
  • Summary 7 Kwizda F Joh GmbH: Production Statistics 2007
  • Summary 8 Kwizda F Joh GmbH: Competitive Position 2008
  • Summary 9 Nycomed Austria GmbH: Key Facts
  • Summary 10 Nycomed Austria GmbH: Operational Indicators
  • Summary 11 Nycomed Austria GmbH: Competitive Position 2008
  • Summary 12 Ratiopharm GmbH & Co: Key Facts
  • Summary 13 Ratiopharm GmbH & Co: Operational Indicators
  • Summary 14 Ratiopharm GmbH & Co: Competitive Position 2008
  • Summary 15 Sanova Pharma GesmbH: Key Facts
  • Summary 16 Sanova Pharma GesmbH: Competitive Position 2008
  • Summary 17 Dietary Supplements: Brand Ranking by Positioning 2008
• List of Tables
  • Table 1 Consumer Expenditure on Health Goods and Medical Services 2003-2008
  • Table 2 Life Expectancy at Birth 2003-2008
  • Table 3 Sales of OTC Healthcare by Sector: Value 2003-2008
  • Table 4 Sales of OTC Healthcare by Sector: % Value Growth 2003-2008
  • Table 5 OTC Healthcare Company Shares by Value 2004-2008
  • Table 6 OTC Healthcare Brand Shares by Value 2005-2008
  • Table 7 Penetration of Private Label by Sector 2003-2008
  • Table 8 Sales of OTC Healthcare by Distribution Format: % Analysis 2003-2008
  • Table 9 Sales of OTC Healthcare by Sector and Distribution Format: % Analysis 2008
  • Table 10 Forecast Sales of OTC Healthcare by Sector: Value 2008-2013
  • Table 11 Forecast Sales of OTC Healthcare by Sector: % Value Growth 2008-2013
  • Table 12 Sales of Vitamins and Dietary Supplements by Subsector: Value 2003-2008
  • Table 13 Sales of Vitamins and Dietary Supplements by Subsector: % Value Growth 2003-2008
  • Table 14 Folic Acid v Other B Vitamins 2004-2008
  • Table 15 Dietary Supplements by Positioning 2006-2008
  • Table 16 Vitamins and Dietary Supplements Company Shares by Value 2004-2008
  • Table 17 Vitamins and Dietary Supplements Brand Shares by Value 2005-2008
  • Table 18 Vitamins Brand Shares by Value 2005-2008
  • Table 19 Dietary Supplements Brand Shares by Value 2005-2008
  • Table 20 Forecast Sales of Vitamins and Dietary Supplements by Subsector: Value 2008-2013
  • Table 21 Forecast Sales of Vitamins and Dietary Supplements by Subsector: % Value Growth 2008-2013