Summary
New Nutrition Business's annual review, Ten Key Trends in Food, Nutrition & Health, is one of the most sought-after publications in the food industry.
2006 saw major developments both in science and in strategy, and the following trends are now here to stay:
- Key Trend 1: A future of weight-management
- Key Trend 2: Mood Food - brain health, mood and performance to be the next big trend
- Key Trend 3: Healthy snacking - pigs might fly as the boundaries between health, convenience and indulgence break down
- Key Trend 4: Fruit: the future of functional foods
- Key Trend 5: Digestive health still has far to run
- Key Trend 6: Kids nutrition: Brains, bowels, naturalness and healthy snacking
- Key Trend 7: We're all turning Japanese
- Key Trend 8: Beauty from within - a marketing trend with many angles and wrinkles
- Key Trend 9: The marketing power of "naturally healthy"
- Key Trend 10: Functional foods and health - who really gets the benefits?
Ten Key Trends in Food, Nutrition & Health 2007 is a 71-page report containing 55 colour illustrations, as well as charts, tables and graphs that will help you understand the effects these key trends are having on the food industry.
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