Wound Treatments in Turkey
1. EXECUTIVE SUMMARY
2. OPERATING ENVIRONMENT
2.1 OTC Registration and Classification
2.2 Vitamins & Dietary Supplements Registration and Classification
2.3 Advertising
2.4 Packaging and Labelling
2.5 Distribution
2.6 De-listing or De-reimbursement
2.7 Traditional Remedies
2.8 Homeopathy
2.9 Generics
2.10 Consumer Expenditure on Health Goods and Medical Services
Table 1 Consumer Expenditure on Health Goods and Medical Services 1999-2004
2.11 Life Expectancy
Table 2 Life Expectancy at Birth 1999-2004
3. OTC HEALTHCARE SALES
3.1 Market Performance
Table 3 Sales of OTC Healthcare by Sector: Value 1999-2004
Table 4 Sales of OTC Healthcare by Sector: % Value Growth 1999-2004
3.2 Switches
3.3 Competitive Environment
Table 5 OTC Healthcare Company Shares 2001-2004
Table 6 OTC Healthcare Brand Shares 2001-2004
3.4 Major Company Profile: Abdi Ibrahim Ilaç Sanayi AS
Summary 1 Abdi Ibrahim Ilaç Sanayi AS Operational Indicators 2004
3.5 Major Company Profile: Bilim Ilaç Sanayi ve Ticaret AS
Summary 2 Bilim Ilaç Sanayi ve Ticaret AS Operational Indicators 2004
3.6 Major Company Profile: Ilsan Ilaç AS
Summary 3 Ilsan Ilaç AS Operational Indicators 2004
3.7 Major Company Profile: Nobel Ilaç Sanayi ve Ticaret AS
Summary 4 Nobel Ilaç Sanayi ve Ticaret AS Operational Indicators 2004
3.8 Retail Distribution
Table 7 Sales of OTC Healthcare by Distribution Format: % Analysis 1999/2004
Table 8 Sales of OTC Healthcare by Sector and Distribution Format: % Analysis 2004
3.9 Retailer Activity and Private Label Trends
3.10 Forecast Market Performance
Table 9 Forecast Sales of OTC Healthcare by Sector: Value 2004-2009
Table 10 Forecast Sales of OTC Healthcare by Sector: % Value Growth 2004-2009
4. WOUND TREATMENTS SALES
4.1 Sector Performance
Table 11 Sales of Wound Treatments by Subsector: Value 1999-2004
Table 12 Sales of Wound Treatments by Subsector: % Value Growth 1999-2004
Table 13 Wound Treatments Company Shares 2001-2004
Table 14 Wound Treatments Brand Shares 2001-2004
Table 15 Forecast Sales of Wound Treatments by Subsector: Value 2004-2009
Table 16 Forecast Sales of Wound Treatments by Subsector: % Value Growth 2004-2009
Summary 5 Wound Treatments: New Product Launches 2003-2004
5. OTHER OTC
6. DEFINITIONS
