China
Business and Marketing Strategy for China's Pharmaceutical Market Webcast CD
| Publication Date | October 2007 |
| Publisher | Pacific Bridge Medical |
| Product Type | CD-ROM |
| Pages | not applicable |
| ISBN Number | not applicable |
| Product Code | PBM00001 |
Summary
Do you know what it takes to succeed in today's ever evolving China pharmaceutical market? What are profitable foreign and domestic drug companies doing in China to maximize growth and increase sales? What are the current market trends and how can you apply these effectively for your company? China is the ninth largest pharmaceutical market in the world, worth approximately $20 billion. Buy a webcast CD today, before it's too late, to learn more about marketing and selling effectively and developing your high-return business strategy. This 90-minute session will include a 60-minute presentation, followed by 30 minutes of Q&A.
This webcast is designed for pharmaceutical professionals in regulatory affairs, business development, international sales and marketing, and anyone who wants to be current on Chinese drug issues.
The following topics are covered in this webcast:
- Overview of China Healthcare
- China Pharmaceutical Market Industry Overview
- What Foreign Drug Companies Are Doing in China:
- Manufacturing
- Selling
- Clinical Studies
- R+D
- Domestic Chinese Companies
- Will Chinese Generics be Entering the Western Markets?
- Are There New Drugs to License?
- Traditional Chinese Medicine's Growth
- Examples of Successful Chinese Companies
- M&A in Drug Area
- Best Way to Distribute Drugs in China
- The OTC market
- Drug Registration Overview
- Pricing and Reimbursement
- Key New Regulatory Issues
- Future Trends and Things to Look Out For







